All Franchises

Cleveland Browns

NFL · American football · Cleveland

Valuation

$5.5B

2025

YoY Change

+25.0%

League Rank

#28of 32 in NFL

Source

Forbes

2025

About

Valued at $4.4B with $460M in annual revenue, the Browns have appreciated 16% year-over-year, driven primarily by NFL media rights growth and a modernized stadium infrastructure completed in 2021 that enhances premium seating and hospitality revenue streams. Despite a competitive rebuild under current ownership since 2012, the franchise benefits from a Rust Belt market with deep historical roots and limited local entertainment competition, positioning it well to capture incremental fan engagement as on-field performance improves. The primary value lever remains tied to the timing of the next NFL media rights cycle (2026 forward), which could materially expand franchise valuation across the league's bottom quartile performers.

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Valuation data: Forbes / Sportico  ·  Source year shown per record  ·  Not investment advice